Submitting a Web site to thousands of search engines is not enough. Industry experts suggest that if your site is not found in the top 20 results of a search engine request, your promotion efforts have failed. Successful Web site promotion begins with a properly prepared site, before submitting.
Link Popularity: The secret to getting a high ranking with the search engines is how to use and get link popularity. Before we get into this, lets list what not to do.
No Link Farms: These are pages that are designed for the sole purpose of building artificial link- popularity. The key purpose and what search engines look for are relevant quality links. In fact most search engines will penalize sites that are linked by known link farms.
NO Free-for-all (FAA) Link Pages: These are sites where anyone can place their link. The reason this will not work is they tend to lack focus. Again search engines dislike them and will then penalize your site.
NO Unrelated Links: Remember not to link to sites where the theme of the linking site is not relevant to the content of your site. In fact this will damage not only your site but also the site that is linking to you.
Submit your site twice in one month and some search engines will ban you for 6 months. Ouch! These are serious mistakes you can’t afford to make!
Keywords: Some search engines will only accept the first 200 characters in your keywords of your Meta tags, Know the tricks on getting the top searched affective keywords (They are the keys to your world ).
Frames: Use frames and you my never get a high ranking with the top search engines.
Now back to link talk. Megabite Design Inc. can check the link popularity status of your web site on several search engines and compares it to other web sites on the Internet (for example your competitors). Link popularity is the total number of web sites that link to your site. Nearly all major search engines rank sites in part by the site's link popularity. It's important that as many web sites as possible link to your web site. This not only increases traffic to your site, it also increases your ranking in search engines.
Now lets talk about the thing you should do...
Page Title: Get your title right and your page will be found at the top, get it wrong and you will not be found at all.
Link Pages: You have heard the statement, "He who has the gold rules!" With the world wide web "He who has the links gets the gold!" Set up the wrong kind of link pages and some search engines will delete your web site. well show you how to properly setup relevant Link Pages.
Metatag Description: A well written description will propel your site to the top rankings and drive traffic to your web site.
Flash: Should I use flash pages or not? Using flash pages the wrong way and you risk never being ranked. Traffic Builder's tips and tricks tells you how the search engines treat flash pages.
Content: How important is content? With the right content your URL could be ranked in the top five on Google and other search engines. The engines and directories are known to ignore submissions (and sometimes ban domains) that fail to adhere to their guidelines or break their rules. You can guess or you can use the benefit of our hard fought experience based on research AND six years of search engine knowledge we have always taught that search spiders now treat each page as it own separate URL. Adding more pages allows you to use more keywords without stacking 50-60 keywords on your home page.
Creatively: Title each page separately choosing keyword rich titles. Create a unique Metatag "description" for each new page that includes specific keywords for that page. Each page needs a clear purpose and provide relevant content about the products you are selling.
Web Hosting: If you have more then one site you need to host them with different hosting services. Here's why. In order for the search engines to see the links as highly relevant the IP address for each site must indicate a different block of IP addresses than the site being pointed to. Here's why. In order for the search engines to see your new links as highly relevant or what search engines tag as "expert" links, the IP address for each new site will need to show a different Class C block of the IP address than the site that is being pointed to.
Whois registration: To be certain your sites will not be tagged as duplicates that may be construed to artificially boost relevant links we suggest the new site(S) be registered in the whois database to a different "dba" or companies which naturally can all legally be owned by you, your wife, or parent company.
Bottom line: Search engine placement is the most cost effective way to attract new visitors to your web site. Companies spend thousands of dollars on online advertising to attract new customers to their web sites. A well placed search engine listing can be thousand times more cost effective in comparison to traditional banner advertising. | 
